

About the Founder
Ally Jacobs is a French-Venezuelan urbanist, sustainability nerd and lifelong traveller who now calls Melbourne home. Her career has been spent helping shape places and bring people together, creating communities that are more connected, resilient and inviting.
That's what Coup de Blues is here to create. Built around three simple ideas - people, places and storytelling - Coup de Blues creates experiences that invite us to look up from our routines and reconnect with ourselves, each other and the world around us. It's about the conversations that stay with you, landscapes that change your perspective, and stories that remind us who we are beyond our to-do lists.
Ally brings more than 10 years’ experience planning and delivering events. She loves finding the right place, people and small details that help an experience feel welcoming and worth making time for. Through every walk, meal, workshop and adventure, Ally hopes to create moments that feel both grounding and uplifting. Welcome aboard!
"My hope is that Coup de Blues feels like an invitation—to rest without guilt, to stay curious about the world, to embrace new adventures, and to build the kind of connections that make us feel a little more at home."


Our Experiences
Come on your own, bring a friend or gather your team. Our community events, cultural experiences and corporate gatherings are each shaped around a place, the people who know it and the conversations it can open up.



